Industry Solutions

Technology Solutions

Accelerating growth for technology innovators.

Accelerated By Motiv8 RevOps Performance Suite

We provide technology companies a competitive advantage with an experienced team that understands the technical environment, helping you find more opportunities and turn them into revenue.

Motiv8 Program Overview for technology showing the buyer mix and a K-12 School District IT Decision Maker buyer type with core motives

Deep Expertise in the Tech Landscape.

Accelerated by modern RevOps intelligence.

Motiv8 has spent almost two decades supporting the marketing and selling efforts of technology manufacturers, service providers, and Software-as-a-Service (SaaS) companies. We’ve grown to understand the nuances of the different types of buyers shopping for these solutions and the motivations that bring them to a website.

Today, we leverage that deep historical knowledge through the Motiv8 RevOps Performance Suite. Our interconnected engines and expertise have come from years of buyer and seller interactions, empowering our clients to market better, convert more leads, and scale their revenue, all on a pay-for-performance basis.

Tailored Engine Strategies for Every Tech Vertical

We configure Motiv8 programs to fit your exact audience.

Our strategies are customized for the unique buyers in your market segment. Our platform and advocates adapt to speak the language of your specific market.

Hardware

We’ve worked with technology manufacturers and understand both direct and channel sales models. We deploy Demand and Lead Generation engines that know how to communicate with technology professionals and coordinate with manufacturer sales reps.

Software / SaaS

SaaS companies operate on a subscription-based model, and buyers need to believe in the value that investment will deliver. Motiv8 utilizes Discovery and Buyer Alliance engines to support those buyer types and get them communicating with your sales team.

Tech Services

Managed service providers, integrators, and consultancies sell expertise as much as product. Our Sales Execution and Customer Development engines help buyers see the value of an ongoing partnership, then keep those accounts growing well after the first contract.

Verticals

We're familiar with specialized verticals like AV, Automotive, Healthcare, Retail, and Government. Each has unique requirements and requires custom approaches. We configure our Lead Capture engines to rapidly identify opportunities within those verticals.

Explore the Engines Powering Technology Industry Growth

Dive into the interconnected engine types of the Motiv8 RevOps Performance Suite to see exactly how we solve specific market challenges in tech.

Words From Our Technology Clients

See how we've helped technology leaders achieve their revenue goals.

"Within 2 months of introducing Motiv8 to our landing pages and implementing its marketing strategies we saw a 3x higher conversion rate in qualified business opportunities."

Blend logo

Yaron Kaufman

Chief Marketing Officer

Blend Localization

"Motiv8 helped our content team stay focused on where the most important places were to optimize content and what that content needed to consist of to align with our most important audience."

Datacenters.com logo

Bob West

VP Digital Marketing

Datacenters.com

"Motiv8 completely redefined how we capture leads on our site. By aligning dynamic CTAs with how our buyers actually want to communicate, we eliminated conversion bottlenecks and saw an immediate uplift in qualified leads."

NETGEAR logo

Jim Harris

Director, Channel Marketing

NETGEAR

Technology Questions, Answered

Which technology companies does Motiv8 work with?

Hardware manufacturers, software and SaaS companies, and tech services firms such as managed service providers, integrators, and consultancies, along with specialized verticals like AV, automotive, healthcare, retail, and government.

Can Motiv8 support channel sales?

Yes. We understand both direct and channel models, and our Demand and Lead Generation engines are built to coordinate with manufacturer sales reps.

How does Motiv8 help SaaS companies?

SaaS buyers need to believe in the value a subscription will deliver. Discovery and Buyer Alliance engines confirm that value and get those buyers talking with your sales team.

Will Motiv8 work with our existing tech stack?

Yes. Motiv8 sets the program strategy and pushes it into the CRM, marketing automation, and analytics tools you already run. See the Integrations page for details.

Ready to Optimize Your Technology Revenue Operations?

Connect with our experts to discover how Motiv8 can design a tailored strategy to accelerate your market share growth and drive attributable revenue.

Request a Strategic Consultation